Lightning Brainstorm @Co.lab #3

with Svenja, Jesco, Matthew & Philo

User base

• Picnic is open to anyone (age 12-112?)
• But focusses at:
  • students
  • young professionals

Promotion

• offline
  • word of mouth grows the network organically and gives new members the right introduction.
  • plug into existing communities?
    • Universities
      • Svenja: career services, because of matching user base
    • Collaborative networks
      • the Hub
      • London Hackspace
• online
  • we need a storefront (online business card) to show what Picnic is
  • we need a way of communicating to possible new members
  • blog?
  • facebook?

More members

• Matthew: Why?
  • the main value of Picnic lies in the community of people and the skills they bring to the table.
  • more diversity is healthy
  • now mainly in South East, one cluster is less accessible for either teachers and learners. Local scale is good, but this should happen at across many places.
• How?
  • for now: Membership of google group is ticket to Picnic
  • this needs:
    • People (with Google account) to request membership
    • People to be invited
  • Google groups is not easy and accessible, this brings us to feature of an eventual website / platform

Features of an online platform

• accessibility by good design
  • easy interaction
  • good looking
• communication tools between members
• ...